Anatomy nike shoes manufacturing

Anatomy NIKE shoes Manufacturing

With high quality and variety types of shoes, Nike is very famous from kids to adult all around the world. As a workmanship shoes, how to make Nike, what meterials made up in Nike Shoes by more and more attention. Often customers understand by Product evaluation. Nowadays, the concept of health meterials are added to shoes. What about Nike? Just see the process of making, you will find you make the right choice.

-Location

Although the main Nike headquarter is located in Beaverton, Oregon, the athletic shoes that Nike provides to consumers worldwide are produced in hundreds of factories around the world, and have never been produced in factories in the United States. The largest producers of Nike shoes are the factories located in China, Vietnam and Indonesia, although dozens of other countries also contain Nike factories; these countries include Malaysia, Pakistan, India and Thailand.

Nike does not directly own these factories; rather, they hire factory owners to produce the shoes using the materials and designs provided by Nike. The Nike company itself focuses almost exclusively on designing the shoes and, after they have been produced by the factory, advertising and marketing them in the most appealing way possible.

-Materials

The production of all athletic shoes is divided into the making of the three main parts of the shoe: the top of the shoe, called the upper; the midsole, the part of the shoe that cushions and protects the foot; and the outsole, or, as most consumers refer to it, the sole. It is variations in the type of material used for each of these three parts, as well as their combination, that makes the difference between types and brands of shoes, including Nike shoes.

The midsole of the shoe is generally made up of a combination materials such as polyurethane, Phylon, Phylite (a combination of Phylon and rubber), and EVA, a flexible, foam-like material.

The outsole of the shoe is formed from a blend of synthetic rubber compounds.

Nike shoes are unique amongst most athletic shoes in that the experimentation and design process for each new model of shoe can sometimes take up to 3 years. However, this extensive amount of research has paid off for Nike many times over the years — the introduction of the pioneering midsole cushioning system, first sold in Nike Air shoes, changed the way all athletic shoes were produced.

-Controversy

Nike has frequently been criticized for the use of third-world country labor and questionable environmental practices in the production of its shoes.

Numerous labor watch groups have accused Nike of allowing child labor, abuse and flagrant violations of wage and overtime laws to go unchecked in the factories that produce Nike shoes. Although Nike does not own the factories and is not directly responsible for the workforce, increased attention on the exploitation of the factory workers forced Nike to become more proactive in monitoring factory conditions, including forming the Global Alliance for Workers and Communities, a group dedicated to assisting in unbiased work condition assessment.

Nike’s large factories have also brought it criticism from environmental activists. Nike has made environmental concerns a major part of their public presence, actively promoting recycling with programs such as their Reuse-A-Shoe campaign.

The name of Nike shoes also transfer a healthy idea. Like a Nike trainers shoes, it is made for trainers. The unique meterial designed for speed up, it can adjust trainers best physical condition. It is good for long period of trainning, reduce unnecessary physical exertion. May be that is the meaning of “Just do it”.

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